LONDON During the 1990s, "socially responsible" investors put their money into stocks of companies that adhered to strict environmental and social standards.
They ruled out whole sectors, such as tobacco, alcohol and automobiles. The experiments fell out of favor with investors after many of the funds proved unprofitable.
Now, a group of high-profile asset managers with impressive résumés including former Vice President Al Gore and the former chief executive of Goldman Sachs asset management, David Blood are trying again to show it is possible to make money while saving the world.
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